Turning Data Into Revenue
for the Automotive Aftermarket

Data Services

Data report with graphs, charts, KPIs, etc.

We’ve heard it many, many times.

Your reports don’t line up, definitions change depending on who built the dashboard, and meetings turn into debates about whose numbers are right instead of what to do next.

We help you fix that.

We turn fragmented sales, inventory, customer, and product data into a trusted foundation for decision-making. You get clean, well-modeled data, clearly defined KPIs, and reporting that reflects how your business actually operates, not how a tool thinks it should.

This isn’t about building dashboards for their own sake. It’s about giving you data you can trust to forecast accurately, manage performance, and make sales and operational decisions with confidence and without second-guessing the numbers.

What You Get

  • A data strategy and architecture designed to scale as your business grows

  • Clean, governed data models that eliminate conflicting numbers

  • Standardized KPIs and definitions so everyone is aligned

  • Forecasting and performance insight tied directly to real decisions

  • Automated reporting and analytics built in Power BI, Excel, SQL, and modern data tools

The result: fewer arguments about the data, faster decisions, and clarity that actually moves the business forward.

Fill out our contact form at the bottom of the page so we can connect!

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Need Something Else?

It’s not just data we can help you with, we also have the knowledge, experience, and capability to help you with other tasks such as:

  • Technical documentation, SOPs, and courseware for anything from Power BI to Excel to backend processes and information architecture

  • Technical training (live and virtual) to help you and your team master various tools and technologies such as:

    • Power BI

    • Microsoft Office (Excel, PowerPoint, Word)

    • Markup and programming languages (HTML, CSS, Python, JavaScript) as well as DAX and M code for Power BI and Excel

    • User Experience design, research, and writing

    • Frontend web development (HTML, CSS, JavaScript, Python)

  • User experience research and design

  • Frontend web development (HTML, CSS, JavaScript, Python)

  • Marketing, website, and UX copywriting

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Out with the old tech…

In with the new!

About The Brake Whisperer

The Brake Whisperer is led by industry veteran Brian Horvath (formerly of Akebono Brakes) and functions not only as a bridge between distributors, manufacturers, and sales-driven organizations, but also provides data organization, analysis, and reporting solutions. By combining technical expertise with practical business insight, the company helps clients improve forecasting, streamline operations, and make better decisions using the data they already have.

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Contact Us

Have a question, a challenge, or a decision you’re trying to make with your data or sales strategy? If you’re looking to turn data into clearer decisions, and better revenue outcomes, you’re in the right place.

Use this form to get in touch. We review every inquiry and will follow up personally to understand your goals and determine whether there’s a practical way we can help.